What is the first thing you did in your business that really ‘worked' for you – and do you still do it today?
Leesa Renee Hall, leesareneehall.com
The first thing I did in my business that really worked for me was tapping into the 3 C's – connections, collaborations and conversations. For the first few years of my business, I was relying on me, me, me to get things done. Not only was I doing everything, such as creating websites and answering my own emails, but I was also trying to sell products and services on my own. Referrals were also not working as I got very few and when I did, they were not the right type of customer for my business.
That's when I tapped into the 3 Cs. I had conversations with potential joint venture partners and clients. I stopped relying on email to close sales and instead, started to rely on conversations to turn relationships into revenue. I collaborated with them on BIG projects, ones where I promoted their name, their brand and their business. And those connections truly helped my business to take off. I refuse to work on the project if they do not contain the 3 Cs.
It takes an investment in time and personal effort to engage people in conversations and you've done it well! – K
Connie Ragen Green, hugeprofitstinylist.com
The first thing I did that worked well and continues to work is to find a product to promote, and then write a blog post and article about it, turn that into a short report, and then share it on a teleseminar. This was before social media, and now I add that to my marketing as well.
Do you know how many people throw up a graphic on their sidebar and call that affiliate marketing? You're showing us that the best affiliate marketing is ACTIVE! – K
Tom Ewer, leavingworkbehind.com
The first thing I did in my business that really “worked” for me was freelance writing.
Up until that point I had gone through the usual gamut of internet marketing income generation methods, but it was ultimately a more traditional business model of trading time for money that got me to where I wanted to be.
I certainly still do it today – it is my primary source of income!
I've supplemented my income through freelance writing and ghostwriting many times over the years. Writing is a skill that can always be leveraged into extra money – thank goodness! – K
Lynette Chandler, techbasedmarketing.com
I've always found it difficult to pick one thing that is the golden key to turning things around because in reality, it is a combination of actions, decisions and timing. However, in looking back and comparing the results of different things I've tried, working with others is a big contributor. This often means JV's but it can also be collaboration on small, one time projects.
They help me move a project along. That's why I'm always ready to hear someone out for any kind of collaboration, and tend to seek out people I can work with as well.
You bring so many great skills to the table, it's no wonder that you get a lot of collaborative invitations! – K
Alice Seba, elitewriterslab.com
The first thing that really worked for me in 2002, was free search engine traffic. I actually stumbled upon on it quite by accident. All I did was simply make sure that I was being very descriptive in everything I did and suddenly, traffic started coming in. Because of this, I sought out some instruction on SEO and I increased my traffic further…to the tune of over 100,000 visitors each month. I have since sold those websites that brought me a lot of the search engine traffic and I get nowhere near that amount of free search engine traffic anymore, but that isn't a worry.
While I still do focus on some SEO today, it is much more competitive, and I have had to diversify my marketing efforts. And really, even in 2002, I didn't simply rely on search engines because my goal was to grow a faithful following so I focused a lot on networking, growing my mailing list and other methods. So while things have changed a lot since the beginning, a lot has remained the same.
Most that I know about SEO I learned from watching you put it into action. The best thing I picked up from you is knowing traffic for traffic's sake isn't the goal – it's GREAT targeted visitors who take the action we want them to take :) – K
Paul Evans, paulbevans.com
The first thing I did that really worked was writing an ebook based on what people kept asking me about. At time I was traveling and speaking a lot. After presentations people asked about learning to speak. Some asked if I would coach them. “No way!” I'd say. :)
So I stayed up for about 24 hours and wrote Instant Speaking Success. It still sells well today. But the book born out of a passion and based on requests was my first thing that worked.
Wow, 24 hours? I still hear this from a lot of folks, ‘But I don't have anything to write an ebook about!' and I'll bet you'd disagree with them wouldn't you? – K
David Perdew, mynams.com
Case Studies! Before I even knew what I was doing, I was open with my community about what I was trying. So, they watched over my shoulder for a long time as I tried to be successful online without much success.
A few people thought it was ridiculous (and were pretty vocal about it) because they claimed it was a waste of time to watch someone demonstrate what doesn’t work.
But most people were delighted. They loved the experience without the risk. The upside for me was incredible. For example, early on I began using pay-per-click advertising with Google Adwords. I published my results: How much the advertising cost versus the signups and sales. The community began contributing thoughts and ideas about ways to improve. I implemented their suggestions and reported back. And guess what? As always, more brains are better than one.
They felt like they contributed and I got great feedback.
People love being about to see the inner workings of a business! If I can learn a lesson without having to pay my own ‘stupid tax' I'm grateful. – K
Nicole Dean, nicoleonthenet.com
The one single thing that I did that made the largest impact was to learn to play nice with others for greater profit.
Once I learned how to bring value to others through partnerships, joint ventures, and even to my customers and affiliates, my bank account started filling up a lot faster.
Now that does not mean to just give all the time, but to STRATEGICALLY align myself with amazing people who I admire, such as Kelly, who was my first business partner.
I'm so glad that I've had the privilege of partnering with NICE people like you Nicole. You remind me that we always need to look for ways to add value to everything we do. – K
How about you? Would love your comment below!